When it comes to export commodities, Indonesia is known for its agricultural products such as rubber, palm oil, coffee, and spices. But there is one export product that has been gaining popularity in recent years: bunga telang or blue butterfly pea flower. In this article, we will explore the beauty and benefits of Ekspor Bunga Telang from Indonesia.
What is Bunga Telang?
Bunga telang, also known as blue butterfly pea flower or Clitoria ternatea, is a tropical plant that is native to South Asia. The plant produces beautiful blue flowers that are used in various culinary and medicinal applications. The flower is known for its vibrant blue color, which comes from a natural pigment called anthocyanin.
Uses of Bunga Telang
In Indonesia, bunga telang is widely used in traditional medicine and cooking. The flower is known for its health benefits, such as reducing inflammation, improving brain function, and lowering blood pressure. The flower is also used in cooking to add color and flavor to dishes, such as nasi kerabu, a traditional Malay rice dish.
But bunga telang is not only popular in Indonesia, it has also gained popularity in other countries, such as Thailand, Malaysia, and Vietnam. In Thailand, bunga telang is used to make a popular drink called nam dok anchan, which is a refreshing and fragrant blue tea.
The Beauty of Bunga Telang
Besides its health benefits and culinary uses, bunga telang is also known for its beauty. The flower is widely used in the cosmetic industry to add natural color to products, such as soaps, shampoos, and lotions. The natural blue color of bunga telang is also used in fabric dyeing, creating beautiful and unique patterns.
Exporting Bunga Telang from Indonesia
With its growing popularity, bunga telang has become an important export product for Indonesia. The country has a favorable climate for bunga telang cultivation, and the flower is grown in various regions, such as Bali, Lombok, and East Java. The flower is usually harvested by hand and dried in the sun before export.
Exporting bunga telang provides various benefits for Indonesia. It boosts the country’s economy and provides income for the farmers who grow the flower. It also promotes Indonesia’s agricultural products to the international market, increasing the country’s visibility and reputation.
Challenges and Opportunities of Bunga Telang Export
Despite its potential, bunga telang export from Indonesia faces several challenges. One of the main challenges is the lack of awareness and knowledge about the flower in the international market. Many consumers are not familiar with bunga telang and its uses, which makes it difficult to market the product.
Another challenge is the competition from other countries that also export bunga telang. Thailand, for example, is a major exporter of bunga telang, and its products are already well-known in the international market.
However, there are also opportunities for bunga telang export from Indonesia. The growing trend of natural and organic products creates a demand for bunga telang, which is a natural and sustainable product. The use of bunga telang in the cosmetic industry also provides opportunities for export.
Conclusion
Bunga telang, or blue butterfly pea flower, is a beautiful and versatile product that offers various health benefits, culinary uses, and cosmetic applications. Ekspor Bunga Telang from Indonesia provides opportunities for the country’s economy and farmers, but also faces challenges in the international market. With its unique properties and growing demand for natural products, bunga telang has the potential to become a major export commodity from Indonesia.
